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Joshua Belliveau's insight:
Landing pages are an essential component of your online marketing initiatives. As the author points out, having a landing page alone can increase your quality score thereby reducing what you must pay for each click. Additionally, you're now able to send visitors that are coming from a paid search result right into a buying funnel. This can allow you to track where you're losing customers, make changes, and hopefully come out ahead in the end.Image may be NSFW.
Clik here to view.
Clik here to view.
Using targeted PPC landing pages for paid search campaigns gets you higher conversion rates and a lower cost-per-click. This infograhic shows how...
Joshua Belliveau's insight:
Landing pages are an essential component of your online marketing initiatives. As the author points out, having a landing page alone can increase your quality score thereby reducing what you must pay for each click. Additionally, you're now able to send visitors that are coming from a paid search result right into a buying funnel. This can allow you to track where you're losing customers, make changes, and hopefully come out ahead in the end.Image may be NSFW.
Clik here to view.
